Meta’s Threads, which attracted 10 million signups in the first seven hours of its launch, enables users to submit brief text messages of up to 500 characters, add links, photographs, and videos for up to five minutes, and communicate with other platform users by like, reposting, and reacting to their postings. The microblogging app, which was published on July 5, 2023, attracted great attention from the first hours and managed to reach a serious part of Twitter’s user base. In this article, you will find the most up-to-date statistics on Threads, which does not currently use revenue sources such as advertising.
Threads Usage Statistics
Meta’s Twitter-like microblogging app Threads has amassed more than 10 million signups within 7 hours of its launch on the App Store and Play Store in over 100 countries.
As of July 17, 2023, Threads has one-fifth of Twitter’s weekly active user base.
On Tuesday and Wednesday (11–12 July 2023), the number of daily active users on Threads plummeted by 20% from the previous Saturday, and the amount of time people spent on it decreased by 50%, from 20 minutes to 10 minutes.
Threads has now amassed 150 million users globally, surpassing Niantic’s well-known game Pokémon Go, which previously held the record for amassing 150 million users in the quickest amount of time, by about 5.5 times.
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