App Store Connect adds 50+ new reports for in-depth App Store and iOS performance analysis

Following the release of iOS 17.4, Apple on Tuesday announced over 50 new reports available through App Store Connect API to help developers analyze their apps’ iOS and App Store performance. 

Contained within these reports are hundreds of new metrics, offering the potential to assess developers’ performance comprehensively and pinpoint avenues for enhancement. According to Apple, these reports are categorized into the following sections:

• App Store Engagement — the number of users on the App Store interacting with a developer’s app or sharing it with others
• App Store Commerce — downloads, sales, pre-orders, and transactions made with the secure App Store In-App Purchase system
• App Usage — active devices, installs, app deletions, and more
• Frameworks Usage — an app’s interaction with OS capabilities, such as PhotoPicker and Widgets
• Performance — how your apps perform and how users interact with specific features

Apple also announced that these reports are also accessible via the CloudKit console, offering insights into Apple Push Notifications and File Provider data.

• Apple Push Notifications — notification states as they pass through the Apple Push Notification service (APNs)
• File Provider — usage, consistency, and error data