TikTok has launched its self-serve advertising platform globally to enable businesses to access the tools to tap into the creativity of the TikTok community, reach new audiences and optimize their marketing campaigns.
TikTok has been testing its self-serve advertising platform with some selected brand partners for a while and the company announced that its Ad Manager is now available globally to help businesses from all around the world.
The company also introduced its Back-To-Business ad credit program and announced it will provide smaller businesses with $100 million in ad credits.
Small businesses are the lifeblood of our communities & we’re committed to supporting them as they rebuild.
— TikTok For Business (@TikTokBusiness) July 9, 2020
In that spirit, we’ve launched our #BacktoBusiness Program & will provide $100M in advertising credits to help SMBs make a comeback.
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