APP MONETIZATION
App monetization is making money from a mobile application through various ways including in-app purchases, in-app advertising, influencer marketing, and subscriptions (freemium models).
In-App Purchases
Offering app users extra features or content to make them buy within the app. It is one of the favorite monetization methods among the developers of free mobile apps.
In-App Advertising
Mobile app developers can monetize their apps by using different ad formats including interstitial ads, banner ads, native ads, playable ads, rewarded video ads, and video ads. There are three types of mobile ad revenue: Cost per Thousand Impressions (CPM), Cost per Click (CPC) and Cost per Action (CPA).
App Subscriptions (Freemium Models)
In subscription-based revenue model, app developers make app users pay on a monthly/yearly basis to get access to premium features.
Influencer Marketing
It is another effective way of app monetization based on monetizing the user base or an app’s target audience. This is a common method among e-commerce apps that attract the attention of brands.
Get Featured On Mobile Marketing Reads!
We help companies in the mobile marketing ecosystem to reach a qualified, engaged audience for branding, thought leadership,and lead-generation.
LATEST MOBILE MARKETING NEWS
The 10 Best Music Players for iPhone
In the realm of digital music, iPhone users are spoilt for choice when it comes to selecting the perfect music player to cater to their audio needs. From minimalist designs to feature-rich interfaces, the App Store is flooded with options. But fear not, as we’ve compiled the ultimate guide to the best music players for […] More
-
The 5 Best Inventory Management Apps
Inventory management is a very detailed and complex process, so many software developers have developed inventory management software to maintain order. Today, with the advancement of technology, business owners, managers, and employees can complete their work with their phones. Inventory management is among the work done from the computer, but there are many inventory management […] More
-
The 10 Best Games Like Clash of Clans
Developed and published by Supercell in 2012, Clash of Clans is a mobile multiplayer strategy game which includes city-building and tower defense elements successfully. Since its launch, the game has become a phenomenon worldwide across the App Store and Google Play. In June 2022, Clash of Clans was #2 most popular Android game in the […] More
