Maya Robertson
Google has rolled out Dynamic App Links, a major update to Android’s deep linking framework that aims to give developers greater flexibility and control in directing users between apps and the web. The new feature, available on Android 15 and later, enhances the long-standing App Links system by allowing dynamic configurations through the Digital Asset Links JSON file.
Originally introduced in Android 6, App Links were designed to streamline user navigation by sending them directly from web pages to specific content inside an app. Dynamic App Links builds on this foundation, enabling real-time updates, advanced exclusions, and parameter-based routing without requiring a full app update.
Among the most notable improvements is the ability to exclude specific paths or query parameters from opening the app. This allows developers to fine-tune how links behave — for instance, by routing unsupported or legacy content to the web instead, or by running temporary campaigns and A/B tests that require different user flows.
The update also supports dynamic configuration, meaning developers can adjust which URLs are handled by their app directly on the server. This removes the need for new app releases whenever deep linking strategies change, offering faster adaptation to new content or promotional campaigns.
Google says these enhancements will make deep linking on Android more consistent and responsive, giving developers the ability to tailor in-app experiences with less friction. The company emphasized that Dynamic App Links provide a more robust way to manage user journeys, keeping users within apps when relevant while maintaining flexibility to redirect them when needed.
Documentation and implementation details for Dynamic App Links are now available through Google’s Android developer resources.
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