Organic Uplift
Organic uplift (aka organic multiplier) indicates the number of organic installs coming from paid user acquisition campaigns. Mobile advertising and user acquisition campaigns can boost both the visibility of an app and app store rankings. As a result of this, the number of organic users increases and this gives app developers and mobile advertisers the organic uplift percentage. Organic uplift can be calculated by analyzing the organic users during and after a paid advertising campaign.
Because it is about the increasing virality, it can be similar to K-factor.
Get Featured On Mobile Marketing Reads!
We help companies in the mobile marketing ecosystem to reach a qualified, engaged audience for branding, thought leadership,and lead-generation.
LATEST MOBILE MARKETING NEWS
-
38.7k Views
in Best iOS Apps Of The Week, Hot AppsThe 10 Best Selfie Apps for iPhone
Selfies that have entered our lives with social media have become an inseparable element of collecting memories. But having the best phone isn’t enough for the perfect selfie. You can make the final touches with the applications that will prepare the selfies you have taken for sharing. In this article, we have brought together the […] More
-
23.6k Views
in Best Android Apps Of The Week, Hot AppsThe 5 Best Flight Simulators for Android
Simulation games, which become more realistic every day, give players the chance to taste the lives they could not have. A realistic and detailed flight simulator can give you a real flight experience. In this list, we’ve put together the best flight simulators for Android where you can travel the world like a pilot and […] More
-
42.3k Views
in Top Mobile AppsThe 5 Best Period Tracker Apps
Period tracker apps help you to understand your cycle, to answer the question “When was the first day of your last period?” easily, and to have insights into any symptoms and patterns that can give you a signal about any possible health issues and potential concerns. Even if your period is regular, it gives you […] More