Azerion acquires Inskin Media to “become European digital powerhouse”

North Holland-based digital gaming and monetization company Azerion announced that it has acquired digital advertising company Inskin Media. 

​​This acquisition news follows the  announcement this week that Azerion acquired monetisation platform PubGalaxy, and earlier this year acquired Sublime, as the company looks to bolster its advertising offering in Europe. 

 In April 2021 Azerion raised €200M (£168) in funding. Inskin is the ninth company that has been acquired by the company in 2021.

“We are delighted to welcome Inskin Media to our platform. Their focus on delivering high impact digital brand advertising to clients and partners aligns perfectly with our business ethos. The integration will also create great synergies within our best-in-class network of programmatic and digital advertising providers,” said Joost Merks, Chief Investment Officer of Azerion.

Founded in the UK in 2009 and specializing in multi-screen, high-impact digital brand advertising, Inskin Media is dedicated to creating memorable and impactful experiences online. The company partners with 260 publishers, works with over 1,000 premium brand clients, and offers campaigns to over 2,000 premium websites worldwide.

Iain Jacob, Chair of Inskin Media, said: “Inskin Media’s story is one of innovation, quality and growth, and so Azerion – as one of the fastest growing media platform businesses in Europe – is the ideal home for us. Azerion is rapidly building a powerful force in digital content and marketing. We love its ‘can do’ attitude and incredible development pace and we are really excited to become part of their growth story.’

Written by Maya Robertson

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