CPC - Cost per Click
Cost per click, also known as Pay per Click, is a mobile advertising model where mobile advertisers pay each time a mobile app user clicks on the ad. In the CPC model, which is a much less risky payout model than CPM, it doesn’t matter if the user takes another action (install, registration, purchase, etc.) than clicking the ad.
Mobile advertisers can choose to pay either a fixed CPC or a maximum CPC where publishers find the best placements for the maximum bid or a lower cost.
CPC = Advertising Cost/Number of Clicks
Get Featured On Mobile Marketing Reads!
We help companies in the mobile marketing ecosystem to reach a qualified, engaged audience for branding, thought leadership,and lead-generation.
LATEST MOBILE MARKETING NEWS
-
The 6 Best RSS Reader & News Aggregator Apps
Check out these 6 best news aggregator apps to keep up with the latest news happening around the world around your favorite topics, from thousands of global & local news publishers, websites, blogs, social media channels and more! Feedly – Smarter News Reader First in our list of the best news aggregator apps is Feedly […] More
-
The Best Crypto Wallets for Android and iPhone
If you want to buy bitcoin or altcoins, you need to choose a crypto wallet where you can securely store your coins and tokens. These systems, which require complex passwords and require security measures such as two-factor authentication (2FA), make it possible for crypto and blockchain assets to be accessed only by their real owners. […] More
-
The 7 Best Arcade Games for Android
Arcade games, which are one of the most popular genres of the time with their simple and fast gameplay, still maintain their place on mobile, although not as much as before. In this list, we have brought together the best arcade games for Android to help you have a good time in a short time. […] More
