SuperScale secures $1.2 million for its game analytics platform SuperPlatform

SuperScale, a revenue growth platform for mobile game developers and publishers, has secured $1.2 million to bolster the launch and expansion of its game business analytics platform SuperPlatform. Designed to address the growing challenges of fragmented data and misaligned strategies in the gaming industry, this all-in-one AI-powered platform consolidates insights across marketing, product, and finance into a single, reliable source.

Since its soft launch in August 2024, the platform has gained impressive traction, with over 60 studios adopting it to streamline their operations. SuperPlatform’s features include predictive modeling, automated data health monitoring, and an innovative Command Center. This tool allows executives and investors to model strategic shifts and deploy them seamlessly across their organizations, whether they’re indie studios aiming for quick returns or large-scale companies optimizing long-term profits.

SuperPlatform stands apart from traditional analytics tools by offering a no-SDK integration approach that consolidates data from over 40 sources into one unified system. It provides a level of data ownership and flexibility typically reserved for costly internal solutions while being accessible to organizations of all sizes. Alongside these features, the platform introduces hundreds of standardized use cases tailored to meet the diverse needs of decision-makers in the gaming world.

Ivan Trančík, Founder and CEO of SuperScale, highlighted the platform’s mission:
“Apple’s privacy changes and the post-pandemic slump disrupted the games industry. SuperPlatform gives studios peace of mind by delivering trusted, actionable business data, reducing dependency on multiple tools or expensive in-house solutions. Our goal is to empower studios to achieve unprecedented results with a unified platform.”

The funding round, led by investors such as Across Private Investments, LevelUp Ventures, and Zero One Hundred, reflects growing confidence in SuperScale’s approach to reshaping the gaming industry. New investor Strecko Investments also joined the round, signaling strong support for the platform’s potential to redefine how game developers manage and leverage their business data.

Michal Csonga, a partner at Zero One Hundred, emphasized the platform’s value:
“SuperPlatform consolidates years of expertise into a revolutionary tool that saves studios time, reduces costs, and drives substantial profit increases. This is a transformative moment for the gaming industry.”

SuperScale is extending its funding round by an additional $2.15 million by the end of 2024 to further scale its operations. This funding round follows SuperScale’s earlier success of securing $5.4 million in its Series A funding round over a year ago.