ATTRIBUTION
Mobile attribution refers to the process of tracking a channel and metrics related to that channel such as attributing ad spend to user engagement or installs based on certain variables. Attribution helps advertisers to understand what happens when a user interacts with a mobile ad. A successful mobile attribution covers the whole conversion funnel.
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in NewsTelegram achieves profitability as 2024 revenue exceeds $1 billion
Telegram, the popular messaging platform, has officially reached a significant milestone: the company is now profitable. Founder and CEO Pavel Durov revealed on Monday that Telegram’s total revenue surpassed $1 billion in 2024, marking a major achievement for the app that has long focused on providing free and secure communication to its users. With a […] More
The Best PvP Games for Android
Player versus Player (PvP) games have become a staple of mobile gaming, offering fast-paced, competitive experiences that test players’ skills and strategies against real opponents. The thrill of going head-to-head with others, whether in intense team battles or one-on-one duels, is one of the key factors that has fueled the rise of PvP gaming on […] More
The Best Superhero Games for Android
Superhero games have become a major genre in the mobile gaming world, offering players the chance to step into the shoes of their favorite comic book characters and experience thrilling adventures. With the popularity of superhero movies and TV shows skyrocketing, it’s no surprise that Android devices are home to a wide variety of superhero […] More
