BOOST (BURST) CAMPAIGN
A boost campaign, also known as burst campaign, is a mobile marketing / user acquisition campaign type that focuses on increasing category ranking in a short span of time by driving huge volume of app downloads that boosts the visibility of a mobile app. The main aim is reaching organic app installs by increasing the category ranking and the visibility in overall charts. Boost campaigns drive incentivized traffic and downloads with a small cost in a short time.
Boost campaigns (burst campaigns) are not only for user acquisition but also for testing a new app with real users and for understanding the competitors. This is why it is a common user acquisition campaign type among indie developers and newly launched apps.
Get Featured On Mobile Marketing Reads!
We help companies in the mobile marketing ecosystem to reach a qualified, engaged audience for branding, thought leadership,and lead-generation.
LATEST MOBILE MARKETING NEWS
1.5k Views
in News, Product Launches & UpdatesAppsFlyer unveils eight AI-driven marketing products
AppsFlyer has introduced a sweeping set of eight new products aimed at repositioning the company from a mobile attribution specialist to a broader marketing-cloud provider, as the industry accelerates toward AI-driven automation and first-party data collaboration. The new product lineup marks one of AppsFlyer’s most expansive updates to date. It arrives as the company is […] More
1k Views
in Deals and IPOs, NewsAgentio secures $40M to expand AI-driven infrastructure for creator-led advertising
Agentio has raised $40 million in Series B funding to advance its AI-native platform designed to automate and scale creator-led advertising, marking one of the larger investments in the rapidly expanding creator economy. The round, led by Forerunner with participation from Benchmark, Craft Ventures, AlleyCorp, Antler, and Starting Line, brings the company’s total capital raised […] More
4.8k Views
in News, Trends & ReportsGoogle Play Names 2025’s Top Apps and Games
Google has released its annual Best of 2025 awards, highlighting the apps, games and books that stood out across the Play Store this year. The list spans multiple device categories and reflects how developers are shaping experiences around productivity, entertainment and increasingly, artificial intelligence. Focus Friend and Pokémon TCG Pocket Take Top Honors For 2025, […] More


