World-famous game developer & publisher Zynga has partnered with American musician will.i.am and the i.am Angel foundation to help raise $5 million for a GoFundMe initiative.
The funds of the American Dream campaign will be used to create STEAM ( science, technology, arts, and math) education opportunities for students living in underserved communities in America.
“Turn around the nightmare of poverty and prison into the American Dream,” said will.i.am. “We can do it with fair access to quality public education, including STEAM skills that will give every student a career path and the opportunity to achieve true economic equality.”
And he has released a new song called ‘’American Dream’’ to launch the new initivatite.
For the American Dream campaign, the game giant Zynga has donated $250,000 from its $25 million fund launched in June 2020 after Black Lives Matter protests, created for charitable and educational purposes.
“We are honoured to join the i.am Angel Foundation in their commitment to create opportunity and equity through education that incorporates STEAM skills. “Through their efforts over the last 10 years, the i.am Angel Foundation has brought true impact to the lives of thousands of students,’’ said Krystal Bowen, Zynga’s Deputy General Counsel Krystal Bowen.
“Now more than ever, companies need to provide the next generation with resources to succeed in a 21st-century economy. We are proud to join forces with an organisation that is truly making a difference in the community and in the lives of our youth.”
In addition to the $250.000 grant, Zynga will also use its social media channels and its popular title ‘’Words With Friends’’ to create awareness and engagement for the American Dream campaign.
Other contributors include Apple, Coca Cola, Lady Gaga, Paramount Pictures, Oprah Winfrey, Angela Ahrendts, Tim and Nancy Armstrong’s Armstrong Angel Fund and many more.