YouTube Updates: Expanding Shorts Rules, Badges, and Sponsored Content Tags

YouTube has announced several updates, aiming to streamline its platform for creators. These changes include adjustments to Shorts videos, expanded channel membership badges, and new sponsored content tags for both short and long-form content.

One key update centers on YouTube Shorts. Earlier in October, YouTube revealed that videos up to three minutes long would now be classified as Shorts. However, this sparked confusion among creators, leading YouTube to clarify its policy. According to the platform, any vertical video under three minutes uploaded after October 15, 2024, will be categorized as a Short. Importantly, videos uploaded before this date will remain as they are, without being converted into Shorts. This adjustment affects only future uploads of vertical videos.

Additionally, YouTube explained that although Shorts over 60 seconds will initially appear as regular long-form content, they will gradually be moved to the Shorts tab and integrated into the Shorts feed. This transition process could take several weeks as YouTube’s systems adapt.

YouTube also introduced new customization options for channel membership badges. Creators can now upload custom badges directly from the onboarding flow on Studio for both mobile and desktop platforms, making the process more accessible. Previously, this was limited to mobile uploads.

In an effort to enhance transparency, YouTube has expanded its tagging options for sponsored content. Creators can now label both short and long-form videos as sponsored on both mobile and web versions of the platform, streamlining the process for tagging promotional content.

Additionally, YouTube has extended its Shorts drafts feature, allowing users on both Android and iOS to manage multiple video drafts. This update gives creators more flexibility, enabling them to work on several projects simultaneously without needing to finish one draft before starting another.

Written by Sophie Blake

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Loading…

UAE gaming industry on track to hit $492 million by 2027

InMobi Advertising Introduces Green Media Segments to Drive Sustainability in Ad Tech