Peloton Revenue and User Statistics (2023)

Peloton, which published its bike project on the crowdfunding platform Kickstarter in 2013 for a price of $ 1,500 and managed to raise $307,332, slightly above its $250,000 goal, became a unicorn in 2017 and became a public company in September 2019. Peloton was founded in January 2012, currently offering one of the best workout apps on the market. In this article, we have compiled the most up-to-date Peloton revenue and subscriber statistics. 

Company Overview

  • Founded Date: January 3, 2012
  • Founders: John Foley, Tom Cortese
  • Headquarter: New York, United States
  • Stock Symbol: NASDAQ: PTON
  • Crunchbase Profile: Profile Link 
  • Total Funding Amount: $1.9 billion
  • IPO Date: September 2019

Peloton Revenue Statistics (2023)

Peloton Quarterly Earnings

  • Peloton revenue for Q2 FY’23 was $1133,9 million, down 30% year-over-year. Gross profit for the quarter was $291 million, yielding a gross margin of 24.8%. Operating expenses for Q2 FY’23 were $706.6 million, down 20% from $566.4 million in the year-ago period. (Peloton)
  • For Q2 FY ’23, Peloton’s subscription revenue was $337.5 million, while connected fitness products revenue was $796.4 million. 
  • Peloton expects its Q3 FY’23 revenue to be $964.3, down 27% year-over-year. The company expects lower Connected Fitness unit sales as it exits the holiday selling season and promotional activity eases.

Peloton Annual Revenue

Peloton revenue for fiscal year 2022 ended on June 30, 2022 was $3.58 billion. 

Peloton Annual Connected Fitness Product Revenue

Peloton Subscriber Statistics (2023)

For Q2 FY 2023, Peloton reported 6.7 million members, up 6.7% year-over-year. 

Peloton reached 2.76 million subscriptions in Q2 FY’23, an increase of 10% year-over-year. Average Net Monthly Connected Fitness Churn for the quarter was 1.1%, in-line with expectations. Reactivations of Canadian Member accounts that were proactively churned at the close of 4Q’22 did not have a material impact on its reported churn for the quarter.

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Written by Jordan Bevan

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