App-Ads.txt

App-Ads.txt , the version of ads.txt for mobile in-app and OTT advertising, is a text file that app developers can upload in order to list the ad vendors authorized to sell their ad inventory. Created by iAB, App-Ads.txt helps buyers to know who is authorized to sell and buy specific in-app ad inventory.

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    During a Q&A meeting with Meta employees, CEO Mark Zuckerberg said that the social media giant will stop hiring, reduce headcount and reorganize its teams because of the economic uncertainty, one of the sources that joined the session told Bloomberg. “I had hoped the economy would have more clearly stabilized by now,” Zuckerberg said. “But […] More

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    Netflix partners with Tilting Point for three mobile titles

    US-based free-to-play games publisher Tilting Point announced that it has teamed up with Netflix to release three mobile games inside the video streaming app. One of these titles is SpongeBob: Get Cooking, which was already launched this week along with the Desta: The Memories Between by ustwo Games. The title is based on the publisher’s […] More

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