California’s Attorney General Rob Bonta announced on Friday that his office sent warning letters to several businesses with mobile apps that provide retail, travel and food services for allegedly failing to comply with the California Consumer Privacy Act (CCPA), as reported by AdExchanger.
While the names of these companies haven’t been disclosed, Bonta said in a statement that they have either disregarded Californian consumers’ requests to opt out of & remove their personal information, or provide a mechanism to enable them to make such requests, in violation of both CCPA, and its new extension California Privacy Rights Act (CPRA).
He also said that businesses must honour customers’ requests made through the Permission Slip app and other authorised agents.
Bonta added that he urges ‘’the tech industry to innovate for good — like developing a global privacy control for mobile devices that allows consumers to stop apps from selling their data.’’
Comments
Loading…